Glossary

CUSTOMER RELATIONSHIP MANAGEMENT

CUSTOMER RELATIONSHIP MANAGEMENT

What is Customer Relationship Management (CRM)?

Customer Relationship Management (CRM) is the process by which companies manage their relationships with current and potential customers. These relationships are managed through a combination of practices, strategies, and technologies. These methodologies are used to acquire new customers, engage with current customers, and grow the customer base across the entire customer lifecycle. By staying connected to your customer base you are able to make sure they are satisfied with your organization in its current state and get ideas on how to grow and evolve.

Benefits of Customer Relationship Management (CRM)

Customer relationship management (CRM) is vital for any company. Your company needs to know whether or not your customers are satisfied with your current product or service. Was the process easy? Was the product delivered on time? Was the customer service helpful or aggravating? How will you know that if you do not engage with them? Making sure your organization is focused on your customers is instrumental in ensuring its survival. And when your company wants to grow, CRM can provide opportunities to acquire new customers.

TRANSFORM YOUR ORGANIZATION.

LET'S chAT

Related SERVICES /

SALESFORCE

Level up customer relationship management in your organization with Salesforce applications, integrations, reporting, and B2B sales solutions.

SERVICE DESK & DESKTOP

End-user support specialists need the technology & training to best support internal employees & customers. We have built & optimized full scale teams for some of the largest brands in the world.

AGILE PROJECT MANAGEMENT

STAND 8 helps you unlock hidden value and transform your business with the right data and analytics solutions. Tap into the power of data and intelligent automation.

SERVICENOW

Service management, operations management, and business management, Servicenow allows organizations to manage projects, teams, and customer interactions via SaaS applications & plugins.