Machine Learning is a branch of computer science and artificial intelligence that continuously and gradually improves its accuracy. Through statistical and computational methods, algorithms are programmed to make predictions without relying on predetermined equations or models. Companies are then able to garner valuable insights based on the data that is input. The algorithms are adaptable, so the more data it acquires, the more it ‘learns’. Deep learning is a specialized form of machine learning and is often mentioned in tandem with Machine Learning.
Machine learning is a great way to keep your company competitive within your industry. The predictions it makes can help your company find the most productive way to move forward. Where in the market are there opportunities? What are some negative trends that should be avoided? How can certain tasks be improved? Machine learning can help your organization with all of that and more. It is a valuable asset that you should add to your company’s arsenal.